A famous literary figure once said, “One shoe can change your life.” Do you believe that? Stay tuned and you will see how the unbelievable can very easily be true. Now I know how hard it is to let the unbelievable into your world. Whether it is fear of the unknown or years of skepticism, people seem paralyzed at times that call for action. If you can open your mind, you can open your life! Pay attention and you can find the road to your personal satisfaction and to financial freedom.
Most people have heard that the masses are always wrong or at best not at the forefront of discovery. Understandably, joining the masses is the easiest path even if you have lingering doubts about the validity of the goals. Being a member of the masses means that you fit in as almost everyone “goes with the flow.” It doesn’t take a stiff backbone to join this group, only a burning desire to belong. If you can quench the fire of conformity, you can move on.
As a card-carrying member of the masses, you’re convinced that real estate is not only standing still, it is actually going backward. My question: why do you feel so positive about your position when few people, especially the “town criers,” have even spent 10 minutes checking the facts? Forget “everyone feels that way.” Forget the media which sounds this doom-and-gloom thesis a dozen times a day. It’s now time to change your ways, open your mind, and take a contrarian view. There is another side to every story. Maybe even the true side of the story.
Why isn’t real estate selling? Is it lack of demand or too much supply? Maybe it’s just lack of creativity by sellers. If you are selling a house and are having trouble attracting buyers, consider buying down the loan for the prospective buyer instead of lowering the price. If your current asking price is $299,000 and you expect the buyer to put 10% down, it is better to buy down the loan with $10,000 than lower the price by $10,000 to $289,000. On the $270,000 loan to transact at the asking price, you will be able to offer the buyer 5.875% on a 30-year fixed, down from current market of 6.5% or 5.375% on a 15-year fixed down from the current 6.25%. You will see more response to that type of property marketing simply by spending the same $10,000 in a more beneficial way. In tougher times, people need to be led to the desired outcome.