Moms Demand Action for Gun Violence in America is using the Sandy Hook tragedy to promote its "No More Silence" campaign. Monday marks the first day in the group's "week of action" leading up to the anniversary:
“On Saturday, December 14, Moms will gather in more than 35 states to honor the victims of the tragedy in Newtown, and the thousands of Americans lost to gun violence every year. All events will include a communal bell-ringing to remember the victims, and to show our resolve to never be silent again about gun violence.“
The gun law advocacy group released, what HuffPo described as, a “searing new commercial, timed to the one-year anniversary of the Newton school shooting”:
As noted by HuffPo:
“The ad, which was co-produced with the Michael Bloomberg-backed group Mayors Against Illegal Guns, shows a ticking clock and images of children in a classroom, and a presumed shooter entering a school building. A voice intones, ‘On December 14th, we'll have a moment of silence for Newtown. But with 26 more school shootings since that day, ask yourself -- is silence what America needs right now?’”
Obama’s Organizing for Action is already using the day to promote its training and information to make each community’s remembrance day a "success."