I've written about this in the past, but as Barack Obama emerges as the likely Democratic nominee, I think it's even more important than ever to make sure John McCain
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It's important to note that McCain's maverick status doesn't stem from his ideology, it comes from his style (in many ways, this is the same phenomenon that makes Obama popular). So I am not advocating that McCain become more liberal in order to become more popular. What I am saying, however, is that it is vital McCain remain "authentic."
To be perceived as pandering -- to anyone -- would be lethal for him, because it destroys his brand.
As the process continues, I do believe that there is a very good way for McCain to reach out to the conservative base, without altering his style or substance one iota -- and that would be by picking South Carolina Governor Mark Sanford as a running-mate.
Not only is Sanford a trusted fiscal and social conservative, he also balances the ticket. (He is young, a governor, and a Southerner). And by picking him, this gesture alone would do much to reassure conservatives about the future of our party, while also allowing "McCain to be McCain" ...
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