It’s one thing for a politician to have the popular touch. But it’s quite another for a leader who takes seriously the task of rebuilding a downtrodden Party to go about preening before the paparazzi like a b-list actor on the comeback trail.

There’s no doubt the newly minted Republican party Chairman, Michael Steele, is a man who likes to be liked. So much so, in fact, that he insists on being everything to everyone. Sadly, he may end up being nothing to anyone. The media spotlight he so desperately seeks becomes absolutely useless the minute he forgets his own lines…and starts reading from the Democratic Party’s script; such as recently when he crossed the lines in a GQ article by callously referring to the horror of abortion as “an individual choice.”

Undoubtedly, part of Mr. Steele’s problem (and partly the problem of the Republican Party at this juncture) is that he has sought liken himself to President Barack Obama. He indicated as much during his commentary at the State of the Black Union conference recently. After all, the President is so popular with growing voting demographics that he has become the envy of those on the outside looking in. However, the mistake Mr. Steele has made is trying to bend the Republican Platform to Obama-like ideas, instead of crafting an original platform based on core Republican values and then presenting in a way that has Obama-like appeal. There’s a big difference between the two, and it seems to have been lost on Mr. Steele.

Believing himself a man of tempered mettle, he may think he can say just about anything and then wriggle out of it later if the audience turns against him. And it’s true, that for far too long Mr. Steele has been allowed to just wing it. It’s as if he believes that all he has to do is just talk loud and long enough, and eventually he’ll end up saying the right thing. But in the world of the endless sound bite, one’s words can easily be quoted out of context. The odd slip of the tongue ends up being replayed over and over again. We all know Steele’s articulate. But we’re beginning to figure out that he can also be quite verbose.

And that verbosity has resulted in a series of gaffes that have damaged Steele’s credibility; primarily because he’s always going around apologizing for one thing or another. After a while however, you run out of excuses for the missed shots and flagrant fouls. At some point your teammates will just stop passing you the ball.

Steele is so cool though. He is probably the only Republican Party leader that can get away with the term “bling” in public discourse. He urges a cultural makeover of the GOP in the image and likeness of Tupac Shakur. He fearlessly ventures into the ‘hood,’ where other Republican leaders dare not tread, and lives to tell about it. Surely one cannot question the courageousness of this self-appointed godfather of suburban hip hop. Continued...