The man at the center of a firestorm over his shooting of an unarmed Florida teenager has launched a website, warning supporters about groups that falsely claim to be raising funds for his defense and soliciting donations for himself.

"I am the real George Zimmerman," declares the website, set up over the weekend.

"On Sunday February 26th, I was involved in a life altering event which led me to become the subject of intense media coverage. As a result of the incident and subsequent media coverage, I have been forced to leave my home, my school, my employer, my family and ultimately, my entire life. This website's sole purpose is to ensure my supporters they are receiving my full attention without any intermediaries."