Nordstrom announced on Friday that they would be dropping Ivanka Trump's brand from its stores, citing poor sales. Nordstrom sold Ivanka Trump shoes and clothing items.
The department store chain said on Thursday that it had decided to put the brakes on its relationship with Ms. Trump and removed her brand from a list on its site. “We’ve said all along we make buying decisions based on performance,” Nordstrom said in a statement. “In this case, based on the brand’s performance, we’ve decided not to buy it for this season,” referring to the spring.
A spokesman for the brand disputed Nordstrom’s assertion that it had not bought clothes for the coming season.
Nordstrom had been subject to the "#GrabYourWallet" and "Boycott Trump" campaigns due to their affiliation with Ivanka Trump. The creator of #GrabYourWallet, Shannon Coulter, claimed victory on Twitter.
Big news everyone. You did this. I am in awe. https://t.co/q9vwmyfpbn
— Shannon Coulter (@shannoncoulter) February 2, 2017
On the flip side, plenty of people were thrilled that they could get a pair of Ivanka Trump shoes at a discount.
I'm bout to cash in on this ivanka trump sale #hyfr
— Danielle (@DaniBites) February 3, 2017
YASSSS just snagged my favorite @IvankaTrump leopard print flats for $60. Thanks idiot liberals!
— Emily Zanotti (@emzanotti) February 3, 2017
.@Nordstrom Very bad idea dropping @IvankaTrump shoe line ?? I loved shopping with you over the years but I will no longer. #BoycottNordstom
— ??????Robyn?????? (@robynanne) February 3, 2017
There's also rumblings that Neiman Marcus might be the next store to drop the Ivanka Trump brand.
First Nordstrom, now Neiman Marcus. Keep it up - don't let them make money off their bigotry https://t.co/oJfQ2IIwhZ
— Jessica Valenti (@JessicaValenti) February 3, 2017
Give me a break.