"Forward"'s Long, Rich, Radical Past

Or, just maybe, as the WaPo's Alexandra Petri speculates, the slogan reflects the fact that, so far, the "theme of the reelection effort has been Vaguely Creepy E-mails You Don't Want."  

Obviously, we are far, far away from the heady (if vapid) days of "Hope and Change" and "Yes, we can."