And it was largely wasted.
The Democratic mayors of Boston, Chicago, San Francisco, and Washington, D.C. announced that Chick-fil-A is not welcome in their cities because the owner/founder of Chick-fil-A supports preserving the man-woman definition of marriage.
Aside from free speech issues, the mayors did something dangerously un-American: they declared their cities open only to businesses whose ownership holds political positions they approve of.
And by extension, these mayors declared that anyone -- not just a business -- who believes that the man-woman definition of marriage should not be changed is not welcome in their cities.
What we have here is, first, the current policy of the mainstream left and the Democratic Party to destroy ideological opponents -- to destroy their reputations and to destroy them economically. The left tried to do this to those who supported California's Proposition 8 campaign to amend the state constitution to define marriage as the union of a man and a woman. Prop. 8 was smearingly re-named "Prop. Hate," and all those who wish to maintain that definition of marriage were, and are, declared haters. The left is actually incapable of regarding ideological opponents as well-meaning.
What should Mitt Romney have done with this gift?
He should have used the Chick-fil-A controversy to illuminate the most important aspect of this November's election: the difference between the left and the rest of the country.
Romney should have shown up at a Chick-fil-A restaurant to support that company, ordered a Chick-fil-A sandwich and -- here's the key -- eaten it along with a Ben & Jerry's ice cream.
The photo of Romney eating both a Chick-fil-A sandwich and Ben & Jerry's ice cream would be worth far more than the proverbial thousand words. Nearly every American who watches television news, or reads a newspaper, or gets the news online would have seen the picture and gotten the message.
The picture would make clear to the least political American the difference between Republicans and Democrats, between conservatives and progressives.