This is the worst of times for President Obama. He’s a president on the ropes, up for re-election in the worst economy since the Great Depression with no successes to run on and a Supreme Court who may rule this month his signature initiative Obamacare is unconstitutional. And just when you think Obama can’t step into any more proverbial poop . . . well, he does.
With nothing left in his arsenal and desperate to save his job, Obama has resorted to pandering to black voters, whom he largely has ignored during his presidency, and petty attacks on Mitt Romney. Obama is losing ground with black voters among the 95% of blacks who voted for him in 2008. Outraged over Obama’s support of gay marriage, the Coalition of African American Pastors said they would not support him in 2012. A new poll found Romney would get 20% of the black vote in North Carolina if the election was held today. What does Obama do to keep blacks happy? He launches a slow jam radio ad this week with a deep voiced black man urging blacks to show Obama “We’ve got your back.”
The ad is insulting on many levels. Not only is it void of any message but the subtext is all Obama has to do is throw blacks an ad filled with R&B music and blacks will vote for him because he’s black. The ad is particularly repugnant when you take it’s words to heart. With black unemployment at 13.9% and in 2011 the jobless rate was at an historic high of 16%, the highest since 1984, black wealth plummeting compared to whites, more blacks plagued by foreclosures, it doesn’t look like America’s first black president “has your back.”
But Obama had even more laughable moves this week. Because Obama can’t give the American people a reason to re-elect him, other than his worn out 2009 excuse he needs four more years to get us out the of mess he inherited, he has turned his attention to personal attacks on Romney.
Crystal Wright is author of the newly released book Con Job: How Democrats Gave Us Crime, Sanctuary Cities, Abortion Profiteering, and Racial Division. She is also the principal owner of the Baker Wright Group, LLC , a full service public relations firm, specializing in communications counseling, media relations, message development, media training and crisis communications. The firm’s approach is straight forward: an unvarnished approach to public relations.
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