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Tipsheet

This Yuengling Tweet Is Getting a Lot of Attention Amid Bud Light Saga

AP Photo/The Canadian Press, Adrian Wyld

Yuengling celebrated its status as America’s oldest brewery in what’s being seen as a jab at rival Bud Light, which is mired in controversy over its partnership with trans activist Dylan Mulvaney.

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“Yuengling, The Oldest Brewery in America. Independently Owned and Family Operated since 1829 because we make good beer,” the company’s account said in a pinned tweet along with a photo of its beer can and an American flag in the background. 

The message was posted shortly after Bud Light parent company Anheuser-Busch broke its silence, though the Mulvaney partnership was not mentioned nor was an apology issued. 

As the CEO of a company founded in America’s heartland more than 165 years ago, I am responsible for ensuring every consumer feels proud of the beer we brew.

We’re honored to be part of the fabric of this country. Anheuser-Busch employs more than 18,000 people and our independent distributors employ an additional 47,000 valued colleagues. We have thousands of partners, millions of fans and a proud history supporting our communities, military, first responders, sports fans and hard-working Americans everywhere.

We never intended to be part of a discussion that divides people. We are in the business of bringing people together over a beer.

My time serving this country taught me the importance of accountability and the values upon which America was founded: freedom, hard work and respect for one another. As CEO of Anheuser-Busch, I am focused on building and protecting our remarkable history and heritage.

I care deeply about this country, this company, our brands and our partners. I spend much of my time traveling across America, listening to and learning from our customers, distributors and others.

Moving forward, I will continue to work tirelessly to bring great beers to consumers across our nation. 

Brendan Whitworth

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On Tuesday, Yuengling followed up with another tweet touting its "oldest brewery" status. 

Anheuser-Busch, meanwhile, has lost more than $5 billion in value since the Mulvaney partnership. 

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