Ahead of Monday's debate, the Donald Trump campaign is reaching out to millennial voters in an unorthodox manner: Snapchat geofilters. Today, Snapchat users discovered that one of the filter options was a Trump-sponsored image touting "Debate Day" as "Donald J. Trump vs Crooked Hillary."
Some people weren't too thrilled, but others thought it was a "power move" by the candidate.
Trump had a snapchat geofilter made that says "crooked Hillary" on it lol.
— Stephen (@StephenOssola) September 26, 2016
He has to be the biggest child that ever ran for president.
The Donald Trump snapchat filter is the most tasteless thing I have seen in a while.
— Joan of Arc (@rocker479) September 26, 2016
This snapchat filter is the biggest power move I've ever seen. pic.twitter.com/GYv8UyqXW7
— DJ Pope Trump III (@TheHunterHolmes) September 26, 2016
Carefully monitoring snapchat today to delete anyone that uses the the Trump filter not ironically
— Emily Puig (@puiggy_azalea) September 26, 2016
How the heck does @Snapchat approve this stupid filter by Trump . Bye ????
— Yealenne (@Yealenne) September 26, 2016
This is not the first time a candidate has used Snapchat filters to campaign. Back at the RNC, Clinton's campaign paid for an anti-Trump Snapchat filter for the duration of the convention.