Words mean things. The Left knows this all too well. That's why they try to police our speech and have worked tirelessly to replace words like "women" with "gender-neutral" or "inclusive" phrases such as "birthing persons" and "egg-producers." They classify things they don't like as "misinformation," hoping the vagueness of the term is enough to cow people into submission. They do the same thing with "climate change" — remember when it was global warming? I do — a catch-all term that means, no matter what the weather, we must enact eco-socialist policies to save Gaia.
So when a leftist like Mark Ruffalo calls the possible merger between Paramount and Warner Bros. things like a "genocide" and "apartheid," those words have a very specific meaning. Ruffalo did just that, too. He called a business merger — something that happens frequently — an act akin to the mass murder and systemic oppression of innocent people. And it had very specific implications, given the current state of affairs in the Middle East.
Paramount was having none of it and slammed Ruffalo, saying the company "does not tolerate prejudice of any kind."
Paramount slams Mark Ruffalo's latest merger attack as "antisemitic."
— Variety (@Variety) August 22, 2026
"Words like ‘genocide’ and ‘apartheid,’ applied to a corporate transaction, aren’t just wrong — they’re a bridge too far, and they cheapen the very real suffering those words are meant to describe. This… pic.twitter.com/WWAqiaCQD4
A spokesperson for the David Ellison-run enterprise said the company is “troubled when antisemitic tropes are invoked in purported service of a business dispute. Words like ‘genocide’ and ‘apartheid,’ applied to a corporate transaction, aren’t just wrong — they’re a bridge too far, and they cheapen the very real suffering those words are meant to describe. This doesn’t deserve a response in kind — and to be clear, we don’t tolerate prejudice of any kind, against anyone.”
Ruffalo took to Instagram with a years-old clip of Paramount board member Safra Catz discussing “really profoundly scary technologies” that Oracle used to assist the Israeli military following the Oct. 7 terror attacks. That 2023 event saw Hamas and other Palestinian militant groups kill 1,195 Israelis and foreign nationals and abduct 251 people. Ruffalo referred to Larry Ellison as a “classic Oligarch,” and warned of the danger of his son’s bid to combine Paramount with Warner Bros. Discovery. Referencing the Catz clip, Ruffalo encouraged his followers to “look how she revels in what we now have come to see as a genocide, which was built on an apartheid system of oppression powered by Oracle.”
This was not an accident. And now Ruffalo wants to play the victim here.
The accusation that I am antisemitic is appalling and fundamentally dishonest. Criticizing the actions of the Israeli prime minister, a military technology contract, or the executives who supply it is not the same as criticizing Jewish people. This critical and necessary dialogue…
— Mark Ruffalo (@MarkRuffalo) August 22, 2026
"Criticizing the actions of the Israeli prime minister, a military technology contract, or the executives who supply it is not the same as criticizing Jewish people. This critical and necessary dialogue is then dishonestly framed as being anti-Israel," he wrote on X. "This merger has real consequences for real people, and for the entire country. Scrutinizing the Ellisons, including Oracle’s business built on data, surveillance technology and government contracts, and the serious threat to editorial freedom and the loss of a livelihood for thousands of families, is fair and necessary."
As I reported the other day, Paramount is looking to leave California if the merger doesn't go through. That means people will lose jobs anyway.
And, once again, Ruffalo is comparing a merger between to entertainment companies to apartheid and genocide. Those things are a) atrocities and b) not happening in Israel, and they never were. And I'm getting sick of this hair-splitting. There is precisely one Jewish state in the world, and it seems to be the only state that cannot defend itself against the Islamist terrorists who want to wipe it — and every Jew — off the face of the earth.
When Zohran Mamdani condemned Benjamin Netanyahu as a "war criminal," one of his foot soldiers responded by stabbing a Jewish man and an Asian man outside a synagogue. When Israel wiped some Hezbollah terrorists off the map, one of their terrorist relatives in Michigan responded by trying to kill 140 Jewish children at a synagogue and school. Hasan Piker said American Jews who support Israel will face violence if they don't stop.
The two are inextricably linked, and not because Jews and the conservatives who support Israel are doing it. But because leftists like Ruffalo and Piker and Mamdani are the ones tying the two together. What Ruffalo said was antisemitic, both in fact and in the subtext, and he knows it. He's only angry he got called out by Paramount for his rank bigotry.
