Virginia travel sweepstakes draws record entries

AP News
Posted: Dec 02, 2009 11:39 AM

The Virginia Tourism Corporation says its 40 Years of Travel Passions Sweepstakes is the most successful promotion it's ever held.

The agency says it received more than 171,000 sweepstakes entries, which is a record.

The agency gave away 40 trips in 40 weeks to mark the 40th anniversary of the state's "Virginia is for Lovers" marketing campaign.

According to the agency, the sweepstakes helped to draw 6.2 million visitors to the official Virginia tourism Web site.

Virginia Tourism Corporation President and CEO Alisa Bailey says the promotion drew visitors despite a tough economy.