Bloomberg: This Isn't About a Ban, It's About Control

Katie Pavlich

3/11/2013 7:31:00 AM - Katie Pavlich

Over the weekend on Face the Nation, New York City Mayor Michael Bloomberg finally admitted his big gulp ban isn't really a ban, but about portion "control." 

His statement comes just days after Bloomberg dove into a campaign to stop loud music coming from headphones in New York City not because it's annoying, but because it's bad for your ears.

Hizzoner’s health officials are planning a social-media campaign to warn young people about the risk of losing their hearing from listening to music at high volume on personal MP3 players, The Post has learned.

“With public and private support, a public-education campaign is being developed to raise awareness about safe use of personal music players . . . and risks of loud and long listening,” said Nancy Clark, the city Health Department’s assistant commissioner of environmental-disease prevention.

The campaign, which will cost $250,000, is being financed through a grant received from the Fund for Public Health, the Health Department’s fund-raising arm.

The Hearing Loss Prevention Media Campaign will target teens and young adults, conducting focus-group interviews and using social-media sites like Facebook and Twitter.