MTV is now trying to lure young viewers with a saucy sex show in the "advice" category. They didn't reach for Dr. Drew or God forbid Dr. Ruth or an actual doctor of anything. They turned to filthy sex columnist and gay activist Dan Savage.
The depravity of our popular culture and our eagerness to shred traditional values manifests itself every day. Lady Gaga, the top-earning woman in the music business and deemed by ABCs Barbara Walters to be one of the "most fascinating people," has a new vocation in mind. She's announced she wants to become an ordained minister of the Universal Life Church so she can marry two gay male friends.
Networks hungry for viewers know the cheapest way to nab eyeballs is to produce a "reality show" with no stars and often uber-sleazy, supposedly-unscripted-but-in-reality-very-scripted content. But in the rush for the prized 18-49 adult viewers, what about the millions of youngsters, the audience aged 11 to 17, who are also lured into the soup?
While MTV is notorious for pushing the envelope of good taste and decency in its program selection, few of its shows are as controversial as Jersey Shore. Ever since television viewers first encountered Snooki, The Situation and other cast members of the now-infamous show named after their home state, there’s been no lack of the kind of debauchery that’s become the hallmark of all MTV fare.