Bottom line - you can either be popular, or you can serve God. If you choose the former, you'll probably have a nice, comfortable life without too much trouble or opposition. If you choose the latter, you will have opposition, persecution, and maybe worse in this life. We were warned centuries ago that because He was hated, we will be hated, too.
Bell has simply decided he likes the popular thing better than the servanthood thing. We'll see how that works out in eternity for him.