So in short, your suggestion is to ignore the majority and pander to the minority?
Ostensibly, this would be done by ignoring your principles and focusing on strictly racial/gender/demographic features?
And people wonder why conservatives don't trust "establishment" Republicans to win/lose based solely on their principles and are looking to the Tea Party instead? It's because the "establishment" doesn't care about their principles...only in winning. It's about power for power sake.
Rachel, you need to understand that it's is quite hard to win at marketing when the majority of the media is in your opponents hands. The GOP put all their "minorities" out front and center during the convention.....and the media edited them out!!!