Obama told them Romney would start more wars in the middle east including bombing Iran to keep them from getting nuclear weapons and even try to convert every American to Mormonism. They believed all these lies told by the Obama campaign and never questioned by the media. Of course it was all cr@p but truth doesn't matter as long as the negative message about your opponent is spread. Romney did not do enough to explain how Bain Capital worked and why its creation and operation was a good thing. He was too humble to spell out how generous he is with charity to dispell the rich robber baron tag.