Rocky1974 Wrote:
Aug 19, 2012 1:53 AM
Now, you want to talk about market share. Your argument is that GM had 48% market share in the 60s and they have 18% market share now. All very true, but also very flawed. The American automobile market was a very different place in the 60s. Just 20 years earlier we had bombed GM's main Asian and European competitors to oblivion. By the 60s these companies were just beginning to get strong enough to start exporting cars to the U.S. GM only really had one real competitor and a few minor one’s. Fast forward to today, they have dozens of competitors and almost all of them are strong. Nobody’s ever going to have 48% market share again.