Sorry John - The Watchmaker Analogy asserts that we can generally recognize design when we see it. We all know this to be true in practice if not in theory. You can live your life no other way. And you are mistaken in saying that the burden of proof is not on those who do not believe in a designer. Paley's point is that if we find a watch and we disagree on how it came to be, the complexity of the mechanism is such that the burden of proof falls on you to establish that it was not manufactured. That is a legitimate argument. The only questions are whether our find (if something other than a watch) evidences a sufficient level of complexity and how we establish whether the complexity is real or only apparent.