Both of the elections involved incumbent presidents with approval ratings hovering around or just under 50 percent facing challengers who were rich men from Massachusetts (though one made his money and the other married it).
In both cases, the challenger and his campaign seemed confident he was going to win -- and had reasonable grounds to believe so.
In both elections, the incumbent started running a barrage...












And Romney should have countered Obama's criticizing of Romney on abortion by exposing the fact that Obama is so extremist that he even defended killing NEWBORN babies who survived abortions!
Also Romney should have called for answers on Benghazi, "Fast & Furious," Solyndra, etc., etc. Romney has a veritable smorgasbord of "entrees" he could have assailed Obama upon, but all he did was nibble like a fat woman on a diet.