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The Debates: Factors That Play Into Viewers' Impressions

Swimware Wrote: Oct 03, 2012 10:35 AM
NBC, CBS and ABC reported yesterday that Obama won the first debate.
Koz'isms Wrote: Oct 03, 2012 3:26 PM
LoL...yes, yes they did. And MSNBC is already offering it closing points on the election.

This month, the presidential and vice presidential candidates from both parties will face off on the debate stage. Beverly Hallberg--president of Distrcit Media Group, which provides on-camera communication skills--shares with Townhall Magazine which factors play a key role in the impressions viewers take away from debates.

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From Townhall Magazine's October column, "The Debates: Image is Everything," by Beverly Hallberg:

In 1990, the multinational corporation Canon Inc. had one of its most successful advertising campaign to date, featuring...

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