As Boorstin explained, the pseudo-event was orchestrated and planned to receive maximum public attention, even if the event itself was really unimportant. Pseudo-events merely look important, because the media and the public agree to act as if they are. As Boorstin explained, the pseudo-event is not something that happens by...
This is no place to have the fight. Keep your finger prints off any of it. As noted elsewhere the press will take anything, anything at all, that you proposed, influenced, or touched, and use that as the cudgel. Your only hope to excape blame, and full blame, for the coming disaster is to have nothing at all to do with it. It's coming either way, do you want to take the fall or have clean hands?
Watching the American scene in the 1960s, historian Daniel Boorstin, invented the idea of the “pseudo-event.” The rise of television and modern mass media had produced a transformation of the news business, so that what now mattered was not if an event was important, but only if it was “newsworthy.”
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