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Secret to Obama's Success: A Great Ground Game

RickG_Prov_RI Wrote: Dec 09, 2012 2:03 PM
Obama was re-elected by the people that want what he is offering. His 'ground game' got his campaign the sauce for the goose. Romney's campaign had to win conservatives and moferately conservative independents. Obama had to win progressives and moderately progressive independents. Obama became a hybrid Robin Hood Santa Claus and Romney became the Robber Baron Grinch. The final tally is the result of what was sold best.
President Obama won re-election in part because his crack campaign team understood 2012 voters and put together an impressive ground operation. Out of professional respect, Republicans should refrain from cracking jokes about the president's erstwhile profession, community organizing. That's what I took away from recordings of Harvard's Institute of Politics quadrennial presidential campaign autopsy, which were released Monday.

Team Obama conducted nightly surveys of 9,000 likely voters in 10 battleground states. Because of those surveys, campaign manager Jim Messina told the gathering, "We thought we knew exactly where the electorate was." The campaign's targeting was so tight that national field...