As Boorstin explained, the pseudo-event was orchestrated and planned to receive maximum public attention, even if the event itself was really unimportant. Pseudo-events merely look important, because the media and the public agree to act as if they are. As Boorstin explained, the pseudo-event is not something that happens by...
If you asked anyone if they would be willing to take a 50 year loan in which their children and grandchildren would have to pay off if when they died, I'm certain no one would take it (except for the dirtbags). But this is what people voted for...to make loans and have their children pay for their loans. HOW can they not see this?
Watching the American scene in the 1960s, historian Daniel Boorstin, invented the idea of the “pseudo-event.” The rise of television and modern mass media had produced a transformation of the news business, so that what now mattered was not if an event was important, but only if it was “newsworthy.”
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