In response to:
Romney reset everything that he said in the primary. Remember the Etch-a-Sketch comment. If what you say is disposable .. then you are a liar!
The Obama campaign's dishonest attack ads portraying Mitt Romney as a "corporate raider" and a "pioneer" of shipping American jobs overseas have been debunked by multiple independent fact checkers. WaPo called the first such spot "misleading, unfair and untrue," and FactCheck.org found "no evidence" to support Obama's allegations. Undeterred by facts and unconstrained by truth, Chicago has produced a second ad on the very same subject, repeating the very same discredited claims. An NBC News affiliate in Florida examined the new spot and reached the same conclusion as the other truth-seeking entities: The ad is "false."
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The Etch-a-Sketch comment referred to what issues would be emphasized in a general campaign vs. the primary, which makes sense because it involves different opposition.