The infamous P.T. Barnum once preached a philosophy of “they see what they want to see and they believe what they want to believe.”
That’s why it was so easy for Barnum to sell tickets to see General Tom Thumb, the Siamese Twins, the Tattooed Man, the Cardiff Giant, and the well-known “What Is It?”
For only one thin dime, one-tenth of a dollar you could receive Barnum’s best, which was usually “to put money in his own coffers.”
Fast-forward to the present-day, and P.T. would have been very proud...