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Two Cheers For Rebranding

Ladd5 Wrote: Feb 08, 2013 7:04 AM
Republicans are the party of FREEDOM, and that should be their branding. We are the party that freed the slaves, fought the Jim Crow laws, enforced integration. Martin Luther King was a Republican. We are the party of freedom from over-regulation of business, freedom to keep the fruits of one's labors, etc. KISS (Keep It Simple, Stupid party) !

Ever since Mitt Romney lost the presidential election, there's been a lot of talk about how the Republican Party needs to "rebrand" itself.

Louisiana Gov. Bobby Jindal wants, among other things, for the GOP to stop being "the stupid party." Rep. Paul Ryan has concluded that the watchword for the Republican Party needs to be "prudence." Sen. Marco Rubio is the front man for the most tangible aspect of the rebranding effort: getting on the right side of the immigration issue. In the process, he's become something of the de facto point person for the party.

The latest entrant into this...