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The Message Romney Missed

jolszewski Wrote: Nov 21, 2012 6:32 PM
As Bret pointed out, Romney failed on many occasions. He never should've cowtowed to Crowley so quickly re: Libya. He never approached the social issues that were being thrown all over the place. Yes. It was the "economy", but when Obama's "team" was scurrying 1960's issues, Romney (and all Republicans) failed to recognize them. It was about social issues. Maybe it was Romney's choice to not go for the juggler, and maybe it was the Republican leadership. Who knows? We do know, though, that Romney had no problem chewing up and spitting out his own. That's what Republicans do best.

The post mortems on the presidential campaign continue to pour in, the ones on the botched Romney effort the more interesting (and more depressing for those of us who supported him). President Obama was clearly vulnerable, and Mitt Romney clearly positioned to defeat him.

So what went wrong? Let me add my analysis. Three words: Message. Messenger. Messaging.

The messenger was flawed, unwilling to take risks, unprepared for the Obama political wrecking machine, left dazed and confused Election Night.

If inept messaging could be deemed a felony, this campaign was a crime against humanity. I've never seen...