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The Message Romney Missed

John5103 Wrote: Nov 21, 2012 12:46 PM
Wait a minute. Romney addressed most of that stuff you mentioned. The problem is not that he didn't have a message. The problem is what we reluctant Romney voters have complained about him since 2008, that he is a man of shallow substance. Yes, he's moral in his personal life. But come on, he's just as much the flip-flopping non-conservative as we complained about. The bottom line is that he lost because he just doesn't have the stature of a great leader. Reagan got Democrats to vote for him on the strength of his staure; he didn't pander, he convinced, he literally talked them out of their party. Every Romney postmortem has this in common: Obama was an easy target. What that means is, if you can't beat him, you must be weak.
jolszewski Wrote: Nov 21, 2012 6:59 PM
Yes. He was McCain with some polish. It was his turn. This deal was made in 08. It's really a fight within the party. The party heads dismiss those of us who want someone to stand for moral principles. I'm not ready to turn away from pro-life and marriage being redefined.

they keep giving us tap dancers.
Stuart95 Wrote: Nov 21, 2012 1:51 PM
Romney seems to be just like the Bushes, McCain, and Dole: all soft-spoken, honorable men with no fire-in-the-belly guiding principles. That's not a winning political recipe, especially in a fight against a charismatic, media-backed incumbent who continuously makes up his own self-congratulatory facts.

And the GOP offered no help in promulgating a cogent, powerful message. Mainly because they don't have one.

We need new faces, with the same, short list of well-articulated guiding principles easily applied to modern issues in the economy, health care, immigration, minority rights, national defense, world trade, etc. in a way that sells them to energized swing voters.

The post mortems on the presidential campaign continue to pour in, the ones on the botched Romney effort the more interesting (and more depressing for those of us who supported him). President Obama was clearly vulnerable, and Mitt Romney clearly positioned to defeat him.

So what went wrong? Let me add my analysis. Three words: Message. Messenger. Messaging.

The messenger was flawed, unwilling to take risks, unprepared for the Obama political wrecking machine, left dazed and confused Election Night.

If inept messaging could be deemed a felony, this campaign was a crime against humanity. I've never seen...