In response to:

Can Obama Win It on Likability?

ICBM34 Wrote: Aug 09, 2012 1:25 PM
If I hear one more person on tv talk about Obama's likability my tv will suffer the ignominy of being vomited on. I see nothing likable in the man--have yuou never seen him making his pontificating statements and looking down his nose at all of his inferior people?

A version of this column appeared originally in THE DAILY BEAST

Will Barack Obama’s innate likability turn out to be the decisive factor that keeps him in the White House?

Several polls suggest that the president’s biggest advantage over Mitt Romney involves the strong tendency of Americans to see him as more friendly, accessible, and personally appealing than his GOP challenger. Even with dark clouds surrounding the economy and highly energized, well-funded conservatives preparing to storm the seat of power, Obama strategists view Fortress Likability as the final, secure stronghold that will deliver them from all electoral dangers....