Distracting the audience's attention is one of the ways magicians pull off some of their tricks. President Barack Obama's televised news conference on medical care shows that he is something of a magician when it comes to politics.
The big trick for the president is to convince the public that he can add tens of millions of people to his government medical care plan without raising the costs. But an analysis by the Congressional Budget Office showed that Obamacare would in fact raise the costs and increase the deficit by billions of dollars.

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Magician Politics
Foreign countries also mandate a certain amount of business activity in their country by a company in order to get their approval and pricing.
It is the threat of stealing intellectual property that produces cheaper drug prices.