In this Friday, Aug. 10, 2012 photo, a man receives advice on skincare products at a cosmetics store in Seoul, South Korea. The metamorphosis of South Korean men from macho to makeup ov

 

              In this Friday, Aug. 10, 2012 photo, a man receives advice on skincare products at a cosmetics store in Seoul, South Korea. The metamorphosis of South Korean men from macho to makeup ov
In this Friday, Aug. 10, 2012 photo, a man receives advice on skincare products at a cosmetics store in Seoul, South Korea. The metamorphosis of South Korean men from macho to makeup over the last decade or so can be partly explained by fierce competition for jobs, advancement and romance in a society where, as a popular catchphrase puts it, "appearance is power." (AP Photo/Hye Soo Nah)