Adam Bain, Twitter's president of global revenue, stands in a conference room at his company's San Francisco headquarters

 
Adam Bain, Twitter
Adam Bain, Twitter's president of global revenue, stands in a conference room at his company's San Francisco, California headquarters July 25, 2012. The Olympics have presented a prime opportunity for Twitter to position itself as a new media channel that complements TV broadcasts - and carries the big-name ads to match. REUTERS/Noah Berger