The closest vote in Heisman Trophy history drew a record television audience for the announcement ceremony.
ESPN's telecast Saturday averaged a 4.1 rating, up 32 percent from the previous high of 3.1 set the last two years and in 2002.
Alabama tailback Mark Ingram finished just 28 points ahead of Stanford's Toby Gerhart.
A ratings point represents 923,000 households.
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ESPN is a unit of The Walt Disney Co.
