It should be clear that a bold and talented leader -- one who is prepared to tell the truth to the American people and who can inspire their trust to take on the very programs from which they personally benefit -- is who we need.
The other reason Americans lean instinctively against the very ideas and leaders that they really need is the liberal mainstream media.
The latest example of this problem is Newsweek's grotesque cover portrait of Michele Bachmann, showing a bizarre deer-in-the-headlights picture of this beautiful woman with a caption - "The Queen of Rage."
Of course Michele Bachmann is enraged. Every normal American who cares about earning a living and about our future is enraged.
So there's the challenge. Republicans need to pick a candidate who can sell Americans on what they instinctively won't want to do and do it in a liberal media environment hostile to any candidate willing to tell the truth.
A clever candidate, like Romney, may exploit current dissatisfaction and get nominated, and maybe elected, by smooth talking and avoiding hard truths.
But then we'll have a leader who won't lead and where will we be?