They make the widgets and fix the computers we use, own the lawn-care companies that tend to our neighborhoods and schools, volunteer as our children's coaches, and attend church probably less often than they would like because of work or community commitments.
They are the sons, grandsons and great-grandsons of European immigrants whose commitment to work, family and God all held equal priority. College either was not an option or was skipped so that they could use their hands and their ingenuity to become gainfully employed.
Many also are employees of what today appears to be the next great economic frontier - the energy industry. Yet, oddly, they are ignored by Democrats, or used by the president to sell class warfare in his re-election campaign.
They did vote for him in 2008 - but the polls suggest they are not coming back this time.
The loss of the average white guy is why you see President Obama devoting so much effort on trying to encourage the college-educated young to vote, said Mark Rozell, political-science professor at George Mason University. "He needs to offset substantial losses among predominantly white, non-college-educated men who are a big component of those left behind by the struggling economy," Rozell explained.
And the quintessential example of that is Canton's Rudy Guy.
"It seems to me that Obama is intent on punishing anyone who is employed with a job over minimum wage," Guy said. "In the last three years, I've seen my spendable income drop, my cost for health-care insurance go up, and my benefits go down.
"Three years ago the question was, 'Are you better off now than when Bush took office?' Most of us weren't. But am I better off today than when Obama took office?"
His answer is simple: "No."