The White House has chosen Rush to be the target du-jour. That is great news for Rush who's listenership is somewhere in the 20-million-people-a-day range.
Remember when the Nixon "enemy's list" was uncovered and CBS' Daniel Shore was on it? He said that if he hadn't been on it he might have sued.
Same with Rush. He couldn't ask for a better Director of Marketing than Barack Obama's press secretary.
This is good news for Rush, but not good news for the chairman of the RNC. If anyone is to be singled out as the enemy of the Administration it should be Michael Steele, not Rush Limbaugh.
Steele, stepping off into a trap which is the size of the Grand Canyon, tumbles in and says, in response to an interviewer's question on CNN, that Rush is "is an entertainer. Rush Limbaugh - his whole thing is entertainment. He has this incendiary - yes, it's ugly."
Let's go Rule 3 of "How to Respond to a Loaded Question." Don't answer it. Answer the question YOU want to answer. In this case chairman Steele should have said something like:
"The issue isn't Rush Limbaugh, the issue is Barack Obama and Nancy Pelosi running us headlong into Socialism.
You should be asking: If the White House Press Secretary is going after a private citizen for disagreeing with Administration policy isn't this something which should frighten the media? To death?"
Instead of the political debate being whether or not Obama is changing the nature of American democracy; Republicans are choosing up sides between Steele and Limbaugh. Who do you think wins this battle?
Michael Steele, as chairman of the RNC wants to be the voice and the face of the Republican Party. That's OK. But what every person who ever attended officer candidate school was taught was: They will salute the insignia on your collar. You have to earn their respect.