While Republicans were proclaiming that 2012 was the most important election of our lifetime, 11 million fewer Americans than in 2008 voted for either the Republican or Democratic presidential candidate. Maybe they decided there isn't any difference between the two major parties, and on the crucial economic issue of loss of good middle-class jobs, there apparently isn't.
The Republican Party doesn't need only a change in marketing. It also needs a change in policies in order to respect the jobs of middle class Americans and the choices of grassroots Republicans.
It's time to change Republican economic policy so the party can be rebranded as the party of family, good jobs and superior weaponry that keeps America safe without war. Safe without war and Reagan-style peace through strength can help win back the Millennial generation.
The leaks coming out of the RINO establishment (which made so many 2012 mistakes) impudently trying to instruct Republicans what to do now: 1) let the RINOs select Republican primary nominees instead of letting grassroots voters decide whom they want as representatives and 2) blame the defeat on those who talk about social issues. Let's remember that it was grassroots Republicans, not the establishment, which chose winners Ted Cruz of Texas and Rand Paul of Kentucky.
The Republican establishment is also trying to make us believe that Republicans can win by offering amnesty to illegal aliens. That's a dead-end road that translates into more Democratic, not Republican, votes.
The Democratic Party should be rebranded as the party of atheism, amnesty, abortion and debt. For confirmation of those goals, just read the Democratic Party Platform adopted this year in Charlotte, N.C.
Voters should watch again that portion of the Democratic National Convention when a voice vote was taken three times on whether to include a reference to God in the Democratic Party Platform, and three times at least half the Delegates loudly voted No.
There's plenty of hope for the Republican Party because 30 of the 50 governors are Republican, and Republicans still have the majority of the House of Representatives. It's time for grassroots Republicans, with the help of our Tea Party allies, to take control of the party and set it on a winning path.
Phyllis Schlafly is a national leader of the pro-family movement, a nationally syndicated columnist and author of Feminist Fantasies.
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