Kevin McCullough

When Hillary Clinton muffed the Tim Russert question on the support of New York Governor Eliot Spitzer's plan to give fake drivers' licenses to illegal aliens, a seismic shift occurred. But it was not what the unilateral conservative pundit universe believes it was. Yes Hillary stubbed her toe, and reinforced some of her already high negatives, but claiming she is now dead on arrival is far too premature. If anything the reaction to the issue may have sealed the nomination for Hillary Clinton. Understanding this shift will be the difference in electing her or stopping her and the advice that Talk Radio had better undertake is to: "let it alone."

Here's six reasons why:

1. Talk Radio speaks to the wrong audience. The echo chamber that conservative talk radio is - will not be heard by the voters Hillary is courting. Conservative talk radio aims its message largely to fifty year old white guys. Rush Limbaugh's audience tips somewhere around 70% male to 30% female. So do Laura Ingraham, Bill Bennett, Dennis Prager, and Mike Gallagher. The more female friendly versions of the genre tip 65% male to 35% female include Sean Hannity and Michael Medved. Michael Savage and Hugh Hewitt are even higher at roughly 75-80% male dominance. Fifty year old white guys weren't voting for Hillary to begin with. At what point does the spin that "the boys" are piling on - move from fantasy to reality? The moment that the general public (the greater majority of the nation who does not access talk radio) begins to feel as though talk radio went beyond reporting what she said to pummelling her beyond oblivion.

2. Barely anyone saw the muff. The Hillary illegals' license flip flop happened in the final two minutes of one of the least watched debates to date. If you were to take the national audience watching when it happened and the combined total number of views to the two most prominent YouTube clips highlighting the incident (54,000 views at press time of this column) you have an audience that is dwarfed by the number of people who watch the first :90 seconds of any American Idol episode in history. Replaying the soundbyte of the moment more than one or twice begins to be heard largely out of context. The real power of which - the shifting of her feet, refusal to look at Russert or the audience as she replied, and the general look of nervousness she exhibited is all lost in the audio only form.




TOWNHALL MEDIA GROUP