Is this an awful idea? Not if a team is conducting a wide-open search that includes first-time or little-known candidates. But if a famous coach is available and the issue is settled because he wants to come, the diversity rule requires elaborate charades to be played out in public. The team must earnestly contact people it doesn't want. The minority noncandidates have to play along, pretending that they are being interviewed for an opening that does not really exist.
In the case of the Lions, everyone seems to have behaved with admirable candor, despite the NFL rule. The team indicated that it was interested in a famous white coach, Steve Mariucci. The Lions say they contacted five minority prospects for the job, but all five declined to be interviewed because they knew about Mariucci. One of the five, Detroit offensive coordinator Sherman Lewis, said a token interview for the sake of diversity was demeaning.
Stuck with a foolish let's-pretend diversity policy, NFL commissioner Paul Tagliabue turned to bluster. He told the Lions that although some of the team's difficulties were beyond their control, they hadn't taken "sufficient steps to satisy the commitment" they had made. Did this mean that for the sake of appearances, the Lions should have found somebody, somewhere willing to sit down for a humiliating make-believe interview?
The case for more black coaches is a strong one. Three of the 32 NFL teams have black coaches now. That is close to the black percentage of the general population. But between 60 percent and 70 percent of NFL players are black, and in the normal course of sports, those who play the game are the prime source for the coaches and football executives of tomorrow.
In a reasonable world, the league would admit that it has not done much to nurture black leadership in a largely black sport. It would announce a plan to seek out talent and make sure that teams are fully aware of promising blacks when hiring decisions are made. But voluntary behind-the-scene efforts are not on the agenda now.