Emmett Tyrrell

Yet doubtless, you are wondering about the people of the Angry Left's point about the Giant Corporations. What precisely did they say about the Giant Corporations that I found fetching? Well, they invariably complain, among other things, about the corporations' advertising. They say that it gets consumers to buy madly, particularly the young and the stupid, just the people who can ill afford to buy junk food, beer and Audis or maybe BMWs and Mercedes-Benzes. Well, there is not much compelling evidence to support the Angry Left's complaints, as you might guess, but let us show our magnanimous side. Let us say that those of the Angry Left are right to complain about the Giant Corporations' ads on the Super Bowl, even if they got the details wrong. The ads are atrocious.

They are nonsensical. They are incoherent. They are fantastical. They are violent. They are humorless. Their sexual content is for adolescents. And I often cannot tell what they are selling. In fact, the night of the Super Bowl, I rarely could tell where one ad ended and another began. They all seemed to run together, though they did favor monsters of a reptilian sort over humans, so maybe they were aimed at extraterrestrial creatures or people who drink too much.

At any rate, they, too, distracted from the game. Possibly next year, I shall use the mute button more, but how will I keep the visuals from sight? It is a real problem.


Emmett Tyrrell

R. Emmett Tyrrell Jr. is founder and editor in chief of The American Spectator and co-author of Madame Hillary: The Dark Road to the White House.
 
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