These changes, welcome as they are, didn’t happen spontaneously. They came about because ordinary Americans, frustrated with the gradual “de-Christianizing” of Christmas, finally spoke up. Last year, nearly 300,000 people signed an online petition calling for a boycott of Target in part because of its refusal to use the phrase “Merry Christmas” in store advertising and promotions. And this year, a Wal-Mart spokesman conceded that the company had “learned its lesson” in the wake of its unpopular 2005 policy of forbidding employees to say “Merry Christmas.” Finally, it became clear that tailoring corporate policies to avoid offending the left-learning, politically correct crowd could, in fact, be costly.
With all these favorable developments in the war on Christmas, there’s a heartening reminder for ordinary Americans: As citizens in a capitalist country with a market economy, we wield great potential clout through our spending power. Contrary to what the press and the class warriors would have us believe, our voices (and our choices) do matter. But that power is ours only to the degree that we choose to use it – and too often, it’s easy to stand by and watch with dismay as the culture veers ever leftward.
Instead, wouldn’t it be wonderful if we did something different in 2007? Imagine the impact if we approached a different issue – say, the marketing of sex to little girls through clothes, books, music, movies and television, and the internet – with the same fervor and conviction that’s marked the defense of Christmas.
In time, parents could find clothes for their daughters that seem appropriate for teens, rather than for streetwalkers. The plots of adolescent girl-oriented books and movies could focus on something other than sex. And young women might not find themselves singing along to songs with lyrics that, once upon a time, would have made a sailor blush.
If there’s a lesson from the victories in the war on Christmas, it’s that they needn’t be isolated successes. We have the ability (and the right) to improve the quality of our common culture in general – if only we decide to do so.
Merry Christmas. God bless us every one.