-- Provide testimonials from the British, who languish under the weight of a ponderous universal health system, about long waits to see general practitioners, additional waiting time to see a specialist and still more delays for any kind of government-approved medical procedure. The tagline might be, "Take it from us, America. You don't know what's coming. We do."
-- Disseminate headlines from British newspapers that report on unnecessary deaths, substandard treatment and unavailable hospital beds in conditions that most Americans would not accept.
If the United Kingdom, whose population of slightly more than 62 million people, is experiencing severe problems and potential insolvency with its 65-year-old National Health Service (NHS), why would anyone believe a government-run health insurance system in the United States and the health care monstrosity that must inevitably follow will be any more successful with a population more than 300 million? Government, lumbering and inefficient at best, should not be the arbiter of health care.
This battle will not be won in Washington. It must be won in the states. Only when Americans awaken to where Obamacare inevitably leads will Republicans have a chance of winning the Senate in 2014 and the White House in 2016. Only then might Obamacare be repealed.
With most diseases, early detection is important. An early repeal of Obamacare is equally vital -- before it has a chance to metastasize.
Ads will help bring the issue home to a wary public.
Cal Thomas is co-author (with Bob Beckel) of the book, "Common Ground: How to Stop the Partisan War That is Destroying America".
TOWNHALL DAILY: Be the first to read Cal Thomas' column. Sign up today and receive Townhall.com daily lineup delivered each morning to your inbox.
Seriously: White House Suggests More Gun Control In Strict Baltimore After Bloody Memorial Day Weekend | Katie Pavlich
Poll: 46 Percent Of Americans Want Stephanopoulos To Stay Away From 2016 Election Coverage | Matt Vespa