The only thing worse than a blinking "12:00" on your VCR, is to be totally invisible in today's very visible online universe.

WORKPLACE911 EXECUTIVE POINTS

Being visible online:

-- DO post a viral video.

-- DO engage in social networks.

-- DO join the blogosphere.

-- DON'T try to control.

LIST OF THE WEEK from CareerBuilder.com

Employers increasingly checking you out online

-- 45 percent of employers use social-networking sites to research candidates, up from 22 percent just last year

-- 11 percent are planning to check out candidates online in the future

THOUGHT OF THE WEEK

"If you don't trust your employees to tweet freely, it's an employee or leadership issue, not an employee Twitter policy issue." -- Tony Hsieh, the CEO of Zappos Shoes.