"Cool It" is not the first book Denmark's Bjorn Lomborg has written about global warming. Lomborg's heretical 2001 best-seller, "The Skeptical Environmentalist," drew a firestorm of nasty criticism and unveiled hatred from environmentalists and the global warming crowd because it said most of the bad effects of climate change have been grossly exaggerated. Named one of Time magazine's 100 most influential people in 2004, Lomborg -- a statistician by training -- believes global warming is occurring. But he also believes we should approach the problem rationally -- which means not wasting all our energy and resources today on global warming's long-run effects when there are more-pressing human-killing problems like malaria and malnutrition we should be addressing.
Q: What does “Cool It” refer to?
A: Well, of course it refers to the idea that we need to find a way in the long term to reverse global warming. But it also -- and perhaps more importantly in the current debate -- refers to the fact that we need to cool and temper our conversation on climate change. Right now there is a lot of hysteria going on, a lot of alarmism going on, and quite frankly, if we only hear one side of the story -- and often an exaggerated side of the story -- it’s unlikely we’ll make good judgments.
Q: Will you give us a brief synopsis of your book?