That's why so many Americans now seem comfortable giving the government power to violate freedom of conscience for conservatives: Evil people don't deserve freedom and therefore, can be deprived of it. People who consider themselves civil libertarians suddenly find their inner totalitarian when it comes to Christian-owned bakeries. That can only happen when those people become convinced that Christian-owned bakeries are fronts of hatred and darkness. And that can only happen when they are falsely maligned as such, over and over again.
Conservatives can win short-term political fights and lose the war for hearts and minds. And that's precisely what has happened, thanks to the lack of moral clarity on the right. It's not enough to be good on policy. Americans must think of you as good. By neglecting that deeper battle, conservatives sow the seeds of their own destruction -- and the destruction of American freedoms, as well.