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Friday, October 23, 2009
Rich Smith :: Townhall.com Columnist
Robots, Worldwide
by Rich Smith
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Seems everywhere you look these days, there's robots.

Since conglomerates the likes of General Electric (NYSE: GE) first introduced us to them on the assembly line, robots have evolved into something much more personable. Honda 's (NYSE: HMC) built one that can walk, and Toyota (NYSE: TM) has another that can run. Intuitive Surgical (Nasdaq: ISRG) just reported another great quarter for robotic doctors(even as Hansen Medical admits it could use a robotic accountant.)

Nowhere, though, is our robotic futuremore evident than in the little sucking hockey-pucks that personify iRobot (Nasdaq: IRBT).

iRobot falls apart ...
For years, I've railed against the unrealized potentialof iRobot. No matter how ubiquitous its Roombas are in the living room, its PackBots on the battlefield, the company always seemed better at building robots than at managing its finances. As margins dwindled, inventories ran wild, and iRobot resembled nothing so much as a hapless Roomba, stuck chewing on a carpet fringe and unable to make real headway.

... then pulls itself together
Recent quarters, however, have seen iRobot's financial engineers begin to put the pieces into placefor a recovery -- an effort that continued into yesterday evening's third quarter earnings release. Management's whittling down inventories and ramping up free cash flow (which is standing at $21 million for the year, and should surge higher after this holiday season closes).

Whereas just a year ago, I was musing publiclyabout the company's nearly empty coffers, today iRobot boasts nearly $63 million in cash, versus a mere $4 million in long-term liabilities.

How has iRobot achieved this neat feat? If you listen to management, a big part of the improvement comes from ramping sales of military robots to foreign theaters of war, and another big part from expanding sales of "home robots" internationally.

iWish iWas, homeward bound
If I have any reservations about the iRobot story, though, they reside in that second point. International Roomba/Scooba sales surged 55% in Q3, which would be grand news but for one thing: Totalsales of such mechanical domestic servants are down17%, suggesting weak sales at U.S. distributors like Best Buy (NYSE: BBY) and Sears (Nasdaq: SHLD).

Seems to me, the Great Recession is hindering iRobot's efforts to sell glorified vacuum cleaners at $200-a-pop (or more) here on the homefront. If the economy doesn't improve soon, and more consumers don't find jobs sooner, how will iRobot keep the profits improving through Q4?

I don't know the answer. But one thing I do know: If iRobot doesn't get its sales trends turned around soon, then investors could be in for a bleak Christmas.

This article was originally published as Robots, Worldwideon Fool.com

Copyright 2009 The Motley Fool, LLC. All rights reserved.

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About The Author

Rich Smith is a business writer with the Motley Fool.

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