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Friday, May 15, 2009
Paul Greenberg :: Townhall.com Columnist
The Vanishing Newspaper
by Paul Greenberg
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Kipling thought it a test of manhood if you could keep your head while others all about you are losing theirs. On the other hand, you just may not understand the situation. Which is the message I keep getting from my more disheartened, and often enough unemployed, colleagues in the editorial writing business.

Newspapers may have survived many a crisis, but we're regularly told that this one is different. This crisis is not only economic but cultural, technological, generational and, well, insurmountable. Think end times. The crux of the matter: We're just not going to be able to compete with the Internet.

I think I've heard something like this before. We weren't going to be able to compete with television, either. And before that, radio.

And maybe, before that, we'd never keep up with the town crier, either. That's when newspapers were the new medium.

My instant reaction to these prophets of doom is much like Mark Twain's when his obituary was mistakenly published: "Reports of my death are greatly exaggerated." So, I have to believe, are reports of the imminent death of the American newspaper.

Newspapers may not survive in their present form, just as hot lead gave way to cold type, and typewriters to word processors, but no other medium can provide what a newspaper does: a constant compendium of news, opinion, advertising, entertainment, editorial quirks and miscellaneous tidbits, all organized by someone exercising at least some minimal judgment.

Rather than have all that sliced and diced and scattered over innumerable Web sites in no particular order. Or, on the other hand, all too carefully organized to fit some ideological agenda.

There is some intangible but irreplaceable quality about any well-rooted newspaper of long standing: a sense of place, of tradition, of community. It's not just the feel of print-on-paper, however sentimental we wax about it, but what the print says and how it says it.

We grow attached to our newspaper. If it's "my country, right or wrong," it's also "my newspaper, good or bad." We come to know both its sterling qualities and glaring faults, where to look for each, what to hunt for and what to skip. What would life be without being able to complain about the paper?

There's hope even in these dire days for the newspaper industry: If examples of the art, craft and business of daily journalism are now biting the dust all around us, their successors are already forming.

A little historical perspective in these matters might help. Jack Shafer provided some of it in an (online) edition of Slate the other day when he reviewed the Great Newspaper Crackup of 1918, which saw the Boston Journal, Cleveland Leader, New York Press and Boston Traveler publish their last editions.

In response, Mr. Shafer notes, the blueblood critic Oswald Garrison Villard wrote an obituary for daily journalism in America in the pages of the venerable Atlantic Monthly.

Mr. Villard's dismal words "could have been lifted from recent eulogies for the shuttered Seattle Post-Intelligencer and Rocky Mountain News." For he expressed his fears not only for the future of newspapers, but for the democracy that depended on their vitality and variety. He could not have known that the best was yet to be.

We tend to forget that newspapers, like ourselves, are mortal. They come, they go, and they are succeeded by others. But every time a much-loved one dies -- or even a well-despised one -- another rises to take its place. Maybe not immediately or in the same form, but eventually and in some fashion. Where the demand is, the supply will materialize.

The technology of daily journalism may change, but not the essence of the project. Much as the Polaroid was succeeded by digital photography. Whatever the current technology, we still take family pictures. Cell phones now replace landlines, but the purpose is the same: to make contact, stay in touch, keep up.

Note that in Seattle the old Post-Intelligencer is still around, only online. Actually, there were two P-Is online last time I checked, since reporters and columnists who didn't make the official one have organized a second, freelance Web site. How long before free weeklies, community bulletins and counter-cultural broadsides begin popping up? Like grass after a forest fire.

Doesn't anybody read Schumpeter any more on capitalism as "The Process of Creative Destruction"? Innovations are its most powerful force, like cataclysms in geology. The world we know changes; it doesn't end.

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Ho Hum.
Most of today's newspapers are nothing but purveyors of left wing propaganda. Brainwashed leftists read them and believe everything that they read. Conservatives hold them in contempt. I am one of those.

Wake up and smell the smoke
"I think I've heard something like this before."

Your confidence is inspiring, but misplaced. Newspapers obviously could compete against radio and television. But they can't continue to compete against radio, television, magazines, throwaway publications, _and_ the Internet all at once with substandard products, a terminally flawed business model, bad attitudes, and a general cluelessnes about why they're failing.

Newspapers can't match the speed with which electronic media deliver information. They can't match the analytical resources or quality control of magazines, which sometimes transmute information into knowledge without cant, cliche, or formula. They can't match the dizzying diversity of the Internet. They can't deliver ads as effectively as do the electronic media or throwaway publications, many of them free, that consist entirely of ads.

Newspapers' niche is narrow and collapsing. Between information and knowledge, they try to dispense news. Between right-leaning talk radio and hard-left television networks, they dismiss the one and tried t charge for what the other gives away. Between publications driven by content and those that exist solely to present ads, they offer shrinking, deteriorating content to readers and higher rates to advertisers. Newspapers trying to migrate to the Internet evidently haven't figured out that selling readers' eyeballs to advertisers doesn't work on paper or on a monitor unless you give the readers something worth reading. And publishers and reporters still haven't learned that they can't win over readers or advertisers with corruption, bias, mendacity, or disdain.

Newspapers as we know them are doomed. Newspapers as they think of themselves are doomed. Left alone, however, a free market will produce something better.

Editing artifact
The second sentence in the third paragraph should read, "Between right-leaning talk radio and hard-left television networks, they dismiss the one and charge for what the other gives away." Sorry.

Paleocon.
What a dreary picture you paint. Being doomed is not as bad as it's cracked up to be. Art Buchwald proved that. He wrote for newspapers. Yes, in your new world, I doubt you can produce another Art Buchwald, or another Paul Greenberg.

Newspapers always gave us "one of a kind." I see nothing like that, coming from the new stuff. Ergo, I guess dreary will have to do.

Why would I pay for news
or opinion that's a day or two old, given in the same slant as that disgusting MSNBC?
People like my wife bought a paper once a week for coupons. Now the internet takes care of that for free.
To those who work for newspapers, get in that long line with the buggywhip makers and the ice men.

We might just miss that newspaper.
WE had toput are old lab down last fall and we're thinking of getting another lab puppy.
I sure would miss that Milwaukee Journal Sentinel until the puppy is house broken.
Oh wow, I just remembered, my wife wants me to paint the living room and den. Without the newspaper, I'd need more drop cloths

Skip,


Skip
Location: MT
Reply # 1
Date: May 15, 2009 - 2:37 AM EST Ho Hum.
Most of today's newspapers are nothing but purveyors of left wing propaganda. Brainwashed leftists read them and believe everything that they read. Conservatives hold them in contempt. I am one of those.


~~~

Thank you. I could not have said it better that you !


Newspapers are victims of success

Newspapers are victims of their own success.

For years newspapers have been contributing to the "dumbing down" america with left wing bias reporting and now they are reaping the fruits of that labor.

The real problem
"...all organized by someone exercising at least some minimal judgment."
________________________________________________

The problem is that that judgement seems to be getting more "minimal" everyday.

The reason I stopped reading newspapers is that the share of acquired knowledge of the world I inhabit is seldom, if ever, enhanced or broadened but rather narrowed by the "news" I read in today's papers.

Perhaps it's reflective of the narrow view of its editors today?

Best time ever to get news
Although newspapers are dying, this is the best time ever to get news. The Internet allows those of us who don't like newspapers to skirt around them. I can get foreign news direct from foreigners who blog, or alternately, from their newspapers, which aren't always biased in a left-wing direction (for example, the Times of London) like ours are.

We still subscribe to a newspaper, but the Columbus Dispatch is not very biased, otherwise we'd have dumped it ages ago.

President Obama today signed a new
bailout plan for newspapers, saying it was important step to keep the recycling industry busy.

Stop reprinting the NYT
Newspapers need to get back to doing the news. Stop reprinting the AP and New York Times and get more background.

ASK If Pelosi does not consider her leadership position on a select committee on intelligence important enough to actually show up for - What has she been doing.

Thanks Jeff for the laugh - good line.

Newspapers Have Become "Me To"
Newspapers have forgotten their reason for being, i.e., to search out and report the news. The last epic news reporting was the Watergate Affair by Woodward and Bernstein.

Most newspapers no longer investigate stories. Our local newspaper relies on AP, UP, Reuters, The New York Times, The Wall Street Journal and The Washington Post for more than half of their stories. The rest of the print is local mom and pop stories of births, deaths, accidents, killings, robberies and politicians.

The local newspaper has almost 100 reporters and they've forgotten Pulitzer's ordinance to go out and find the news or Hearst's adage to go out and make the news. Hearst wasn't saying create the news, but search it out and report it.

Readers want indepth reporting of local, national and international events. Most newspapers have bypassed this requirement and print reports from the majors. The problem is the majors did not write their article with any intent to report on how he story will impact the local arena or how locals are involved directly or indirectly.

So if The Wall Street Journal reports on some significant event in Congress, they're not going to report how, why and how much my Congressional delegation voted how they did, nor how their vote is going to affect us local people.

Local newspapers are alienating themselves from their local readers.

Georgeann
Congratulations! You just made my list of anti-Semitic trolls to be ignored at all turns. Goodbye!

I quit my subscriptions
to the San Francisco Chronicle and the Contra Costa Times about 2-1/2 years ago. I simply got tired of the constant and obvious liberal bias. The left viewpoint would be extolled, then the "balance" in the form of a single paragraph, 20 paragraphs into the article might appear. Then the next 10 paragraphs would explain why the counter view was "wrong."

I remember a day when even the bias in the news as low and you could read papers of different viewpoints (the CC Times was once quite conservative and was a nice balance to the Chronicle). However, the roll-up of newspapers into massive media conglomerates has caused a complete transfer of point of view to one side. If I want leftist propaganda, I can just watch CNN or MSNBC.

1960Republican
"What a dreary picture you paint."

Yeah, I'm often the life of the party.

"Yes, in your new world, I doubt you can produce another Art Buchwald, or another Paul Greenberg."

I may paint a short-term picture that looks dreary to those who love printer's ink, but I'm evidently more optimistic about the long term than you are.

Did you see what happened when Dan Rather broadcast an ill-considered hit piece on Boy George in '04? Observant bloggers began shredding it before the final credits rolled. A dirt bag like Walter Duranty might remain on the payroll of the modern _New York Times_, but nowadays no one could get away with crimes against journalism or humanity comparable with those he committed during the Depression. Media old and new are clogged with crap, but I think that the prospects for journalistic ethics, accountability, and quality control are slowly improving.

Further, I think that the dinosaur papers are in decline precisely because demand for real news, responsible reporting, and coherent opinion is on the rise. So I'm not ready to compose an obituary for the dead-trees media just yet. There are plenty of approaches to the production of newspapers, magazines, and books that haven't been tried recently, remain in their infancy, or have yet to be thought of.

"Newspapers always gave us 'one of a kind.' I see nothing like that, coming from the new stuff. Ergo, I guess dreary will have to do."

Just as manuscript illuminators had a jaundiced view of print, print aficionados are understandably chagrined with the new media. But those media are still _new_. The time that has passed since R.A. Fessenden's first short-range transmission of the spoken word by radio is less than that which separated the births of Johann Gutenberg and William Shakespeare. With patience and an open mind, you may find something of value in the ferment.

Doom and Gloom
While many of the criticisms of newspapers are true there is still a place for newspapers, at least in some form. It may be a slow evolution but newspapers are turning more and more to the Internet. It has been hard for them to find the right business model to transition to but I do think once they find the key to making money on the Internet it will be a new dawn for them.

It seems that small newspapers may be in better positions than larger circulation papers simply because there is less competition for smaller markets.

In the interest of full disclosure I work for a small town Missouri newspaper and I hope my employer will be able to stay profitable (and able to pay me).

Daily Steve, you might be right
that small town papers will have an easier time staying afloat since the large city news is covered by the TV.
In a small town, we'll still need to know if Doug Rogers goat escaped again and ran through town eating the siding off the Dairy Queen.
Or if Fred Steven was pulled over for another DUI and what did he hit?
Or we'll need the latest coupons from the Piggly Wiggly.

Vanishing Newspapers
It's a good bet the Phila. Inquirer will go belly up soon. I cancelled my subscription several years ago because of its leftist swing. I had high hopes for the new owner until he promised the editorial staff that he wouldn't make any changes in its regard once he took over. At one point, the then managing editor ran a column apologizing to his liberal readers about hiring a real live conservative columnist who would offer a different view. He also said he only expected to agree with 2% of what this individual wrote. A real open-minded guy. That's the crux of the problem with these failing papers. Too many editors and colunists like him.
Tom
Havertown, PA
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