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Friday, October 16, 2009
Morgan Housel :: Townhall.com Columnist
How Low Can Stocks Go?
by Morgan Housel
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Sure, Dow 10,000 gives me goose bumps, too. But how soon we forget: It was only a few months ago that Dow 5,000was on everyone's mind.

Optimism can be fleeting, Fools: Just because Dow 5,000 seems to be in the rearview mirror doesn't mean stocks won't plummet from here. In fact, the worst could still be ahead.

And history agrees.                                                                           

What goes up ...                      
The history of long-term market downturns is hideous. When times are bad, markets don't just get drunk with fear -- they start downing vodka shots of fear. When panic sets in, nobody wants to own stocks at anyprice. Investors' palms begin to sweat every time they watch CNBC. They bury their heads in the hope that the pain will go away. They throw in the towel and sell indiscriminately. Stocks hit the pavement and stay there not for months, but years.  

Don't believe me? Have a look at the average price-to-earnings ratio of the entire S&P 500 index over these three periods of market mayhem:

Period

Average S&P 500 P/E Ratio

1977-1982

8.27

1947-1951

7.78

1940-1942

9.01

And while stocks have plummeted over the past year, so have corporate earnings: The S&P 500 currently trades at around 20 times earnings. Compare that with the above table, and it's pretty apparent that stocks could fall much, much further, just by returning to the lows around which they historically hover during downturns.

Assuming earnings stay flat, revisiting those historically low levels could easily mean a 50% decline from here. Easily. Now, I'm not predicting, warning, or forecasting -- I'm just taking a long look at history.

But what if it did happen?  
What would happen to individual stocks? Here's what a few popular names would look like trading at P/E ratios of 8:

Company

Decline From Current Levels With P/E of 8

Microsoft (Nasdaq: MSFT)

(50%)

JPMorgan Chase (NYSE: JPM)

(85%)

Bank of America (NYSE: BAC)

(74%)

IBM (NYSE: IBM)

(42%) Continued...

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About The Author

Morgan Housel is a Motley Fool contributor.

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